To connect with customers, small and medium-sized enterprises use WhatsApp Business. Compared to the standard WhatsApp program, it offers more features and functions. Businesses can build a professional profile on WhatsApp Business that contains information about their operation, including a description, contact information, and website links.

Additionally, it offers capabilities for handling consumer encounters, like away messages, automated greetings, and quick answers. Businesses can use WhatsApp Business to respond more effectively to client queries, group and label messages, and even link with other solutions for customer relationship management. Therefore, Whatsapp is a valuable platform for businesses to establish a presence on WhatsApp and communicate with customers effectively.

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