Global vinyl acetate homopolymer emulsion market is growing rapidly. The market is majorly driven by the rising consumption of PVA Homopolymer materials across industries. PVA Homopolymer possesses superior properties such as heat resistant, faster setting adhesive, and excellent water resistance capacity as compared to other polymers. As a result, PVA emulsion materials find applications in various end-use industries such as wood, paints coatings, paperboard packaging, and others.
According to Market Research Future (MRFR), the global vinyl acetate homopolymer emulsion market is projected to grow rapidly over the forecast period. The market is forecasted to demonstrate outstanding growth by 2023, registering an impressive CAGR during the anticipated period (2017 – 2023). Also, rising usages of PVA emulsion in designing wood for interior and exterior foster the growth of the vinyl acetate homopolymer market worldwide.
Moreover, increasing government initiatives to promote the use of low VOC coating is expected to drive the market over the anticipated period. Furthermore, social and regulatory intervention encouraging usages of eco-friendly emulsion fuels the demand in the vinyl acetate homopolymer emulsion market. Rising investments in the construction industry, alongside the expansion of paints coatings sector in developing regions, act as major tailwinds for the growth of the market.
On the other hand, the high price of vinyl acetate homopolymer emulsion compared to conventional emulsion materials is estimated to hamper the growth of the market over the forecast period. Also, factors such as the price volatility and demand-supply gap in raw materials challenge manufacturers and restrict the production of PVA emulsion. Nevertheless, rising consumer awareness regarding the harmful impact of solvent-based emulsions would support the growth of the global vinyl acetate homopolymer emulsion market.
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Vinyl Acetate Homopolymer Emulsion Market – Segments
For convenience the market is segmented into three key dynamics;
By Application : Wood Glues, Coatings, Adhesives, and others.
By End Use Industry : Textile, Wood, Paperboard Packaging, Building Construction, Paints Coatings, and others.
By Regions : North America, Europe, APAC, and the-Rest-of-the- World.
Vinyl Acetate Homopolymer Emulsion Market – Regional Analysis
The Asia Pacific region dominates the global vinyl acetate homopolymer emulsion market. Raw material advantage and the availability of cost-competitive workforce in the region act as a major driving force for the growth of the market. Besides, the rising demand from end-use industries such as wood, textile, paperboard packaging, and paints coatings drive the regional market growth. The demand for vinyl acetate homopolymer emulsion in the region is projected to surge due to growing construction activities and development of the paper packaging industry in India, China, and Japan. The APAC vinyl acetate homopolymer emulsion is expected to grow at the highest CAGR during the forecast period.
On the other hand, the vinyl acetate homopolymer emulsion market in North America and Europe witness comparatively sluggish growth. Stringent regulations against VOC emissions act as a major factor that diverts most demand towards the APAC region. Various regulatory bodies in these regions, such as the US Environmental Protection Agency (EPA) and European Chemical Agency (ECHA), have implemented stringent regulatory norms on the production of vinyl acetate homopolymer emulsion materials.
However, the scenario is expected to improve significantly during the years to come as the manufacturers in Europe and North America are now adopting the production of low VOC based products. As a result, the vinyl acetate homopolymer emulsion market value in North America and Europe is estimated to grow gradually over the review period.
Vinyl Acetate Homopolymer Emulsion Market – Competitive Analysis
Highly competitive, the vinyl acetate homopolymer emulsion market appears fragmented with many large and small players, alongside new entrants form a competitive landscape. Key strategies traced during the analysis of recent developments of the key players include mergers acquisitions, collaborations, product launch, and expansion. Such strategic deals support the growth and expansion plans of key players.
On the product and sales side, companies invest in brand building, innovation/RD, and to foster strong relationships with customers to support their competitive position. Manufacturers strive to deliver innovative solutions that improve the design and manufacturing processes of a business around the world.
Players leading the global vinyl acetate homopolymer emulsions market are Pexi Chem Private Limited. (India), Celanese Corporation (US), Tailored Chemical (US), Xyntra Chemicals BV (the Netherlands), The Dow Chemical Company (US), Wacker Chemie AG (Germany), and Acquos (Australia), among others.
Industry/ Innovation/ Related News:
April 3, 2020 --- Celanese Corporation (the US), a leading global chemical company, announced the completion of its acquisition of Nouryon’s redispersible polymer powders business under the Elotex brand. Also, the Company has acquired all products under the Elotex portfolio and customer agreements, technology, and commercial facilities worldwide. Celanese now owns global production facilities of Nouryon for redispersible polymer powders throughout Europe and Asia.
Celanese plans to incorporate Elotex’s product portfolio manufacturing facilities into its global vinyl acetate ethylene (VAE) emulsion business to meet the global product demand. The buyout strengthens Celanese’s global leadership position in the VAE emulsions space and supports customers in construction building materials.